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August 19th, 2017
One Year After the Sale of the Premium “bus.com” Domain Name
By Dale Roethlisberger

It has been almost a year since our partnership, R & D Enterprises, went through a domain brokerage house to sell the “bus.com” domain. In the world of the internet, a “natural” three or four letter common word before the “.com” extension was a very valuable virtual property as a cyberspace location. We had registered the “bus.com” domain in the early 1990’s, and Network Solutions (i.e. the only domain registrar at the time) duly sold us the available “bus.com” domain for around the princely sum of about $35.00 per year. By last August, we had invested approximately $550.00 to own and operate the “bus.com” domain for around 15 years.

Over the last 5 or so years, we had implemented Google’s Adsense program to display and generate potential income through ad click-thru’s for a monthly income averaging a few hundred dollars a month. During that time period, the website was generating often more than a million hits/visits per month. We decided that the sale of the “bus.com” domain could be worth enough to allow re-investment of the sale proceeds in income generating instruments like a Bond Fund.

We completed the sale of the “bus.com” domain last August and sold the domain for more than $100,000.00 (we have agreed not to reveal the actual proceeds, but feel you should be aware of the potential value of a “natural” domain name like “bus.com”). After capital gains taxes were paid on the sale of the “intellectual property”, the “bus.com” sale proceeds were invested and now produce around $1000.00 per month. This monthly cash flow is more than enough to cover all the business expenses of operating our partnership, R & D Enterprises, including 12 or more servers, a 64 IP addressed synchronous commercial fiber optic circuit, 20 or more other domain names (visit many of them by clicking on one of the Virtual Tours listed on the left of this page), and any other expenses R & D Enterprises incurs on a monthly basis.

We hope the new owners of the “bus.com” domain enjoy as much success as we had in the future. The old “bus.com” website is preserved under 3 domain names: busdotcom.net; aboutbus.com; or aboutbuses.com. Enjoy! Y’all come back now.

October 9th, 2015
Operate Your Bus Fleet With Wrappers
By Dale Roethlisberger

Don’t let your bus go on the road without a wrapper. Naked bus exteriors just don’t make it these days. Make it snazzy and your buses may get noticed a whole lot more. More importantly, if you lease advertising space as a bus company, that’s a source of revenue. On the other hand, it is, at least, cheap promotional spot-lighting for individual bus operators like a bluegrass performer. You may not see Rhonda Vincent in the picture greeting a fan, but if ya know what she looks like closeup you can’t mistake her image on the side of the bus. Her name doesn’t appear on the bus actually, but since Martha White products are sponsoring, just Rhonda Vincent’s image is enough if you’re a fan.

When is the last time you saw any buses either private or public that don’t have advertising on them? Advertising that relates to bus travel of any type goes right along where the bus actually goes. The wrapper is on the bus itself. It’s better than the old school roadside billboard, which is stationary and may not be on anybody’s route. Just like there used to be a lot companies that did stationary billboards, there are a lot of people who do custom painting, artwork, advertising, and wrappers for buses and trucks. Just Google(tm) ‘bus wrappers’ if your interested.

(All images taken at the May 2015 Gettysburg Bluegrass Festival. There is genuine excitement when an artist tour bus rolls into an event like this.)

July 2nd, 2014
Bus Nostalgia For A Company Older Than 100 Years
By Dale Roethlisberger

The Flxible (not misspelled) Bus Company started in 1913 under the rightly spelled ‘Flexible’ moniker, but to insure copyright and trademarks they decided to go with Flxible and continued until 1996. These buses still run all over the world and many surviving buses have been converted to customised motor homes or RV’s.
The classic lines of air-streaming and ‘modernistic’ design are apparent. Some view Flxible as a period coach well worth preserving. We agree. Check out the Wikipedia article at Wiki Flxible or just Google(tm) the term “Flxible”.

There are many more images on Google(tm) and the Wikipedia article even highlights the organizations that enthusiasts of Flxible are members. These buses will likely stay around for another century as people lovingly preserve the past.

June 13th, 2014
Bus Safety, Despite the Recent Noteworthy Accident, Still Very Good
By Dale Roethlisberger

Most are aware of the accident of a minibus that actor/comedian Tracy Morgan was on, with his friend, James McNair who died in that crash. We give our condolences to all those who have suffered as result of this terrible incident. Recent reports indicate that it was a large transport truck that rammed the minibus from behind and the driver of the truck appears to be the responsible party. Given the nature of the accident, it could very well be that the minibus itself may have actually helped saving additional lives in the wreck.

Even a minibus is more robust than most passenger cars and there are additional safety design features in most buses because they carry larger amounts of people generally. Certainly, these details can be argued. However, the National Highway Traffic Safety Administration statistics show that approximately a tenth of one percent (0.1%) of highway deaths occur on buses. Cars, motorcycles and trucks have much higher rates. In Fact, only commercial airline travel (I.e. not general/private aircraft) has a lower fatality rate per passenger mile.

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June 5th, 2014
Large Metropolitan Areas Need Bus Transportation
By Dale Roethlisberger

The well known motion picture title is “Planes, Trains, and Automobiles “. However, they forgot to mention the bus. The bus carries more people and at a cheaper cost per person mile than it’s direct competitor, the automobile. The bus doesn’t need the costly terminals and sometimes inconvenient locations of trains and airplanes. From a cost and accessibility perspective, and as long as there are streets, the bus will remain an important component of the urban transportation scheme. Furthermore, we will likely need the bus as an alternative pathway to get to urban areas as well.

A useful example is the use of buses in urban mall contexts. Just limit traffic on a stretch of street in a commercial area and run shuttle buses up and down that street and you have it at a reasonable cost with little planning and relatively low impact to existing transport systems. Or, can you imagine large subway systems like New York, Philadelphia, and Washington, DC without associated bus routes to enhance the overall transport matrix.

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